Groningen
Working in Groningen
Groningen is a beautiful student city in the Netherlands which lies 50km near the German border. Due to the large amount of students living in Groningen, the city offers a charming, diverse and interesting living experience. The historic buildings, combined with plenty of beautiful rivers and canals, provide an additional cosy flair to the city centre.
our office
Modern and creative office
Ancient computers and keyboards? Not at Global-Tickets! Join our young and energetic team, work with the newest Apple Mac products and enjoy the modern and nice interior of our new designed office.
We are looking for you
Are you passionate about customer experience optimization and know what makes target groups tick?
Do you have the desire and the necessary experience to take our website to the next level?
Then we have the perfect job for you!
As our first Analytics & Conversion (CRO) Specialist (m/f/d), you will have the opportunity to work with us to develop and implement a conversion rate optimization program from scratch.
The position is also possible on a project basis for 6 months.
Your Job
- You independently and proactively optimize the conversion rate of our online shop
- You will analyze our website performance, identify opportunities for growth and scaling and develop a structured test strategy based on this information
- You develop hypotheses, create test roadmaps and conduct A/B as well as multivariate tests to continuously optimize the user experience and ensure compliance with relevant KPIs
- You evaluate the results of the implemented tests and accompany the implementation of successful tests on our website in case of positive results
- You will develop and implement data-driven measures to improve the user experience and optimize the conversion rate
- You work closely with different departments and stakeholders (tech, customer service, content) to provide our users with a consistent journey from the first touchpoint to purchase
Your Profile
- You have at least 2 years of relevant experience in e-commerce and online marketing, ideally in the area of conversion rate optimization
- You have already demonstrably contributed to improving the customer journey in several projects and thus to increasing the conversion rate
- You are experienced in the use of A/B testing tools, web analytics and tracking
- You have sound knowledge in the use of common web analytics and A/B testing tools (e.g. Adobe Target and Analytics, Google Analytics and Optimize, Optimizely, HotJar Kameleoon...) and ideally have already worked with personalisation tools such as Salesforce or Dynamic Yield
- Knowledge of HTML, CSS and other web technologies is an advantage.
- You are a real hands-on type and like to take responsibility
- You think analytically and are solution-oriented, have an affinity for data and a strategic approach, at the same time, you are creative and no stranger to behavioral psychology
- Very good written and spoken English
- German or Dutch are an advantage
- European citizenship is required!
What we offer
- A team in a dynamic, cooperative and appreciative work environment
- Flat hierarchies and individual training opportunities
- Varied, interesting tasks and plenty of opportunity to offer your own ideas
- Attractive remuneration, holiday bonus (1 month's salary) and 27 days of paid leave
- A company that works with passion and efficiency in the implementation of new projects and goals
- Free coffee, tea and fruit as well as weekly voluntary sports with the whole company
